European SME Natooke on protecting their brand in China
Here is a video done by the European Commission funded China IPR SME Helpdesk (SME= Small and Medium sized Enterprize) about IPR (=Intellectual Property Rights) of Natooke.
This video addresses the following:
Perspectives on intellectual property from a European small business in China.
Registering trade marks in China and extending European registrations to China.
How the Helpdesk can help small businesses.
Please click here to watch the full video and some pictures.